Back in October 2012 as First Generation wrapped up our biggest national sales meeting yet for Olympus, we were already working on planning their 2013 National Sales Meeting, which just took place at the end of April at The Hard … Read More
ALLENTOWN, PA – First Generation proudly welcomes the following new employees: Jim Dodd, Government Capture Manager – Jim joins First Generation as Government Capture Manager and will assist with efforts to grow FG’s government sector business. Mr. Dodd has held … Read More
- By Sandy Friedman, FG Account Manager Are you one of the 13+ million people who have seen the new Kmart video advertisement promoting Kmart’s free ship-to-store service? The crafty message quickly became viral after appearing on Twitter on April … Read More
ALLENTOWN, PA – First Generation is proud to announce the latest addition to its growing team, John Costello, who will join FG as Senior Producer/Director. John’s expertise in film, video and live event media production will strengthen FG’s current video … Read More
By Stephen White, FG Director of New Technology Last week, I had the pleasure of representing First Generation and joining trucking industry expert George Papp in Atlanta for the Used Truck Association (UTA) sponsored two-day training seminar, titled “Selling For … Read More
As an integrated marketing communications agency, First Generation designs and develops direct mail collateral for our clients’ marketing campaigns. With the oversaturation of email marketing, direct mail marketing is a popular communication tool for companies to cut through the digital … Read More
By Sara Lorenz, FG Creative Director Maya Angelou, an American author and poet, is quoted as saying “You can’t use up creativity. The more you use, the more you have.” And that is certainly true of the creativity that’s flowing here … Read More
By Sandy Friedman, FG Account Manager In 1918 in Philadelphia, shipyard workers adopted the war slogan ‘It’s not what you know, it’s who you know.’ Through the years, many have laid claim to this phrase, and it remains relevant today. … Read More
First Generation is honored to award Vets Journey Home (VJH) with a $1,000 donation as part of our First in Giving campaign. VJH is a unique weekend program for veterans designed to help heal any emotional wounds from military service. … Read More
By David Beedle, FG Motion Graphics Designer I miss paper. I miss my vinyl records. I miss my photo albums. Don’t get me wrong; I love my iPad, Mac computer and the amazing technology that drives the wireless, digital world. … Read More