About Us

Define. Develop. Deliver.

Our Process


Our Team


Our Studio

About Us

Celebrating over 27 years in business, we pride ourselves on the superior quality of our work, our unparalleled client service, and the strong relationships we’ve built. We’re passionate about what we create, especially the success we create for our clients.

But we’re not all business here at First Generation. We know how to have a good time too. You’ll see us at Ad Club mixers, Chamber of Commerce luncheons, federal government galas, theater fundraisers, and just about anywhere that we can meet and mingle with the members of our community and our industry. We are proud sponsors of many local events, and we’ve even created programs like First in Giving and The 12 Weeks of Christmas to support non-profits and individuals in need.

Most importantly, we are an experienced agency with a strong client portfolio that is testament to the work we do. We have offices in Allentown, PA, Washington, DC and Vicenza, Italy, so whether you’re around the corner or around the globe, we’re here when you need us. Bring us your challenges and we will find solutions.


Our Process

At First Generation, there is a method to our madness. For every project, we apply our three-step process – define, develop, and deliver – to ensure effective and successful campaigns and programs for our clients.

First, we listen to you to gain a thorough understanding of your goals and objectives.
We implement our expertise, determine the best strategies and tactics to accomplish your goals, and maintain strong communication with you throughout the life cycle of your campaign or project.
We provide you with finished products that exceed your expectations and generate outstanding results.

Our Team

We’ve won everything from ADDYs to Emmys and Tellys to CLIOs, but it isn’t our awards that define us. It’s our combined strength and expertise that make us who we are. The energy and dedication of our creative, passionate, and experienced team enables us to create dynamic solutions for our clients and develop relationships that stand the test of time.

The First Generation team of 27 marketing, media, and creative experts includes:

  • Marketing Strategists
  • Account & Media Planners
  • Art & Creative Directors
  • Interactive Designers & Developers
  • Social Media Managers
  • Graphic & Web Designers
  • Producers & Directors
  • Animators & Digital Effects Artists
  • Editors
  • Instructional Designers
  • Script, Speech & Copy Writers
  • Event Planners
  • Engineers & A/V Technicians


Interested in a career at First Generation?

For general employment inquiries, send your cover letter and resume to employment@firstgencom.com. Please indicate the type of position you are interested in being considered for in the subject line. If you are interested in a creative position, please also include relevant samples or a link to your online portfolio. Maximum size for attachments total must be 5MB or under.

View Open Positions

Our Studio

The First Generation Studio is one of the top 10 largest production facilities on the East Coast and is used for commercials, television programs, PSA’s, training videos, photo shoots, and corporate events. Our studio is available for rental, and if you need support for your project, we’ve got you covered. We can provide film and HD camera packages, set construction, lighting, camera crew, producers, directors, A/V equipment and more!

Studio Specs

  • 75′ x 46′ x 18′
  • 2-Walled Hard CYC 40′ x 40′
  • 13′ x 12′ Access Doors
  • Lighting Grid
  • Dressing, Make-up
  • Set Construction
  • Fully Functional 45′ Fixed Bar Set


  • Kitchen
  • Security
  • Conference Room
  • Storage
  • Back Lot
  • Power: 250 Amps

Contact us for pricing and availability.